Email Marketing is the most effective email marketing tool, a channel to attract, engage, and connect with the audience to drive sales and generate revenue for the organization. Emails are sent to customers interested in your service and products that may be promotional or informative.
Marketing tools help interact with your target market and exhibit your service or product. It has a great potential to open up new markets and attract new clients. EmailOctopus email marketing stands for its cost and simplicity. It is an example of an excellent email marketing platform, making it the most widely used email marketing host worldwide.
EmailOctopus is cloud-based, simple to use, supports the English language, and is appropriate for people with an audience. Consumers have termed it a profitable easy-to-use email editor where consumers save money on email marketing without affecting deliverability. It is the best chance for effective email marketing.
Important EmailOctopus Features
EmailOctopus has all the necessary elements required for an impactful email marketing campaign. We will take a look at some of them.
If there are existing customers, then you can easily upload them to your EmailOctopus platform and start sending marketing campaigns. You can create forms and landing pages to secure new leads and grow your audience.
You can create a beautiful email using the drag and drop editor or make use of pre-built templates. You can also create a template design from scratch or import an HTML template to your EmailOctopus platform.
Campaigns Set on Autopilot
Email campaigns can be set on autopilot which can save you time. You can engage your audience with the right messages and send automated emails to your new subscribers. It helps in creating smooth customer journeys to educate your audience about your services and products.
Segmented data and contact information can be used to create highly targeted emails to boost your sales and conversions. Users can design time-based onboarding and drip sequence campaigns that provide personalized options that drive more engagement.
Forms and Landing Pages
EmailOctopus offers ready-made landing pages and forms that are time-saving. Capturing leads with attractive forms and landing pages becomes easier.
Email marketing software is effective when they have the integration feature that connects to third-party apps making it easy and flexible. EmailOctopus integrates with some popular apps like Zapier, WordPress, Optinmonster, Shopify, Salesforce, Google Forms, Stripe, WooCommerce, etc.
EmailOctopus provides an in-depth campaign report that helps make decisions on the email marketing performance. The platform provides a complete campaign report, including open clicks, bounce rate, history activity, etc.
Ease of Use
EmailOctopus works with an Amazon SES account. The email marketing tool is the right choice for your business if you already have an Amazon SES account. Integrating an Amazon SES account with EmailOctopus is very easy with given step-by-step instructions to create email marketing campaigns for the highest email deliverability at a lower cost. The ready-to-use templates and drag-and-drop editor helps set up email campaigns very quickly.
The dashboard is simple to use and highly engaging. The list segments help you organize your to-do list. You can create your HTML templates or choose from the ready templates. It is also possible to track and estimate the success of your emails as and when sent. Similarly, you can create stylish landing pages, pop-ups, forms, etc.
EmailOctopus Pros and Cons
- Simple to set up and easy to use.
- Easily integrates with third-party apps.
- Best email deliverability.
- Simple to create landing pages and forms.
- There are pre-built templates to send personalized emails.
- Cheapest email marketing solution
- Limited option for fonts and design.
- Email automation features are limited.
- Segmenting list option is basic.
- The tool only works on Amazon SES accounts.
- Trigger-based email option not available.
EmailOctopus offers straightforward pricing that fits all business requirements.
The Starter plan is free and lets you send campaigns to up to 2,500 subscribers, and 10,00 emails per month can be sent for free. You also get,
- EmailOctopus branding on emails.
- Reports are available for 30 days.
- Basic customer support.
The Pro plan is a paid version. Pricing depends on the number of subscribers. The pricing starts at $8/per for 500 subscribers, and 10,000 emails can be sent per month. You can apply the coupon code given on the site for $15 off the charged price for the first month. With this plan you get,
- The best pricing to scale your business
- Full control over your email design
- Reports are available forever.
- Priority customer support.
- Free to cancel anytime.
EmailOctopus Review Wrap-Up
EmailOctopus is a good choice for your email marketing needs. The best part is that it includes a customer case study and customer feedback. If you are looking for an affordable email marketing platform with limited features, then EmailOctopus is the right option. It is most useful for members who are already using Amazon SES.
EmailOctopus makes email marketing simple and lets you create track campaigns. You can keep in frequent touch with customers and boost revenue. If you haven’t started any email marketing strategy yet, then EmailOctopus email marketing software is the best solution. It’s an excellent option for anyone to scale up your business. It is a dependable and most cost-effective email marketing tool available.
If you are already using EmailOctopus, share your experience in the comments below.