If you are on the verge of choosing an effective email marketing software or tool for your business, then we know how complex this process might seem. It’s never easy to skim through a multitude of options in order to make the right choice. The biggest challenge is to choose between a standalone email marketing software and one that comes bundled with digital marketing suites. If you are struggling to decide which one to pick, then we strongly recommend a standalone tool like SendX.
Usually, the bundled digital marketing suites are packed with a whole bunch of basic tools that lack advanced functionalities. While that may work for SEO and other digital marketing campaigns, it’s definitely not something that you can rely on for your email marketing campaigns. So, consider picking an advanced standalone email marketing software like SendX, which is laser-focused on optimizing email campaigns. Also, it is cost-effective and worth every dollar you pay for it. In this SendX review, we will tell you how you can use one of the cheapest email marketing software to design highly productive email campaigns that reach out to a very specific audience.
Why use SendX?
SendX is a cloud-based email marketing software that has gained massive popularity as a Convertkit alternative. Despite being one of the cheapest email marketing software, SendX comes with power-packed features that provide deep insights pertaining to user behavior and let you automate your email marketing campaigns. You can also use it to personalize communication, schedule emails, create lists that auto-update, and do much more.
Its innovative features also make it one of the most recommended alternatives to MailChimp, which is no longer a standalone email marketing software. At present, MailChimp is in the process of rebranding itself as a digital marketing suite, from its previous image of an email marketing software. This change is definitely going to come with a hefty price tag — a reason why small businesses need to look out for alternatives to MailChimp. On the whole, SendX and its many features are designed to fill in these gaps and provide you with a comprehensive email marketing solution.
An Overview of SendX and its Features
SendX is a powerful and productive email marketing software that provides valuable insights into user behavior. You can use it to check the number of contacts that have received your email, and also those who have opened it or marked it spam. Such insights enable you to design email marketing strategies that compel your target audience to take the desired action. Also, you can use it to figure out which leads are most likely to convert, and which ones need that gentle nudge. Accordingly, you can develop a more actionable email marketing plan that ensures better conversions. In this SendX review, we will be classifying all the features of SendX into two main categories — Growth tools and Automation tools. So, let’s get started!
Growth Tools by SendX
SendX currently offers three Growth tools — behavior-based pop-ups, embedded forms, and drag and drop landing page builder. Together, these growth tools help businesses convert the random traffic coming to their website, into meaningful leads. Also, a quick peep into the SendX dashboard reveals that the core focus is on facilitating email marketing, which makes it one of the best alternatives for MailChimp. Let us now discuss the three growth tools offered by SendX.
Behavior-based Popups
Setting up behavior-driven pop-ups is simple with SendX. You can trigger them based on exit intent, scroll depth, inactivity, time-on-site, and more. These popups are perfect for collecting emails, offering discounts, or pushing lead magnets. Fully customizable and smartly targeted, they are designed to help you grab attention and grow your list effectively.
Drag and Drop Landing Page Builder
The landing page builder is another standout feature of SendX. It includes beautifully designed, high-converting templates optimized for various use cases—from collecting leads to promoting events. The builder is intuitive and requires no coding, letting users drag, drop, and publish pages within minutes. Advanced customizations let you add videos, social media, timers, and dynamic content blocks.
Embedded Forms
These are lead capture forms that you can create and embed into your website without any coding. You can use them to convert visitors into subscribers or to drive more traffic to your website. SendX offers twenty customizable embedded form templates that you can choose from. You can use them to reflect your brand’s look and feel by customizing them. Once you have made your choice, it’s time to add in some well-crafted content before you start targeting your visitors.
Next, this email marketing software lets you choose the Form display options. So, you can choose a Form’s visibility based on tags. This works well for eCommerce websites that have users with diverse interests. Finally, you must add in the contact list and set the redirect page where you want the visitor to navigate.
Marketing Automation Tools by SendX
Now that we are done with the growth tools by SendX let us move forward to its next vertical — the marketing automation tools. SendX is a rule-based interface that gives you better control over your email campaigns. You can use these rules to pre-define your target audience, classify contacts, or automate your campaign by scheduling emails.
With SendX, you can plan drip sequences, set automation based on user activity and do much more. All of this is made possible through its three automation tools — the CRM, Campaign Manager, Automation Triggers and Actions. Using these tools to automate your email campaigns helps reduce costs and reach your goals much faster.
Comprehensive CRM
SendX comes with a comprehensive CRM that has all the features required for effective contact management. You can easily import your contacts from the address book or a CSV file and store them in SendX. You can then classify your contacts into four categories — all contacts, contacts that have unsubscribed to your emails, bounced contacts, and contacts that marked your email as spam.
You can also look up for a specific contact and click on ‘Info’ to check the entire activity history of that particular contact. You also have the option to classify your contacts by creating simple lists, associating tags, or by segmenting your contacts. Out of the three, segmentation is the most effective in classifying your contacts. That’s because segmentation lets you create rules and reach out to a small but very specific subset of your contacts. This feature lets you maximize conversions by reaching out to those with very specific behavior patterns.
Newsletter Campaigns
Most Small Businesses cannot afford to hire designers and content writing professionals to create their newsletters. The makers of SendX understand this problem and have come up with an innovative solution — Newsletter campaigns — a feature that makes sending newsletters extremely convenient and cost-effective. Users can also create drip emails and set auto triggers to their campaigns.
Although one of the cheapest email marketing software, SendX lets you roll out a series of drip emails at once. So, you can schedule all the drips at once, and focus on other aspects of your business. This eliminates the need to manually send emails at certain intervals. Most digital marketers swear by the power of drip emails as it often has a high conversion rate.
After you have created your campaign, you can then add contacts from your lists, tags, or segments and schedule drip email campaigns from a single dashboard. Now that you have done all the hard work, you need to know exactly what’s working for you and what isn’t. You can figure that out by split testing your newsletter campaigns through this email marketing software.
Automation
SendX provides a rule-based marketing automation engine that supports complex workflows. With visual workflow builders, you can build customer journeys based on engagement, clicks, purchases, or inactivity. Use Triggers and Actions to guide subscribers down different paths, creating highly tailored sequences that convert.
You can also add interactive elements—like countdown timers, smart send times, and dynamic CTAs—to make every email campaign more engaging and effective.
Pricing
SendX continues to stand out as one of the cheapest email marketing software available—without compromising on features. Its pricing model is still based on the number of subscribers, making it a scalable solution for small businesses and growing teams alike. All plans offer unlimited emails per month and come packed with all features included—no tiered limitations.
Here’s a breakdown of the updated Business Plan pricing:
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Up to 1,000 contacts – $7.49/month
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1,001 to 2,500 contacts – $14.99/month
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2,501 to 5,000 contacts – $29.99/month
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5,001 to 10,000 contacts – $39.99/month
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10,001 to 15,000 contacts – $44.99/month
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15,001 to 20,000 contacts – $59.99/month
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20,001 to 25,000 contacts – $112.49/month
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25,001 to 30,000 contacts – $134.99/month
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30,001 to 35,000 contacts – $142.49/month
All of the above plans fall under the Base Plan, which includes all core features, unlimited emails, and pricing based strictly on your subscriber count.
For businesses that need more, SendX Plus is available as a fixed-additional-price upgrade. This plan is available at any subscriber level and includes:
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Advanced features
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Premium support
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All core features + enhancements
To get started, SendX offers a 14-day free trial of the Base Plan with no credit card required. If you have over 100,000 contacts, you can request a consultation through the SendX Plus offering.
Conclusion:
In this SendX review, we’ve explored how this tool empowers modern marketers with robust features at unbeatable pricing. Whether it’s interactive emails, behavioral automation, or AI-driven deliverability, SendX offers everything you need to run smarter, more effective email marketing campaigns.
With its intuitive interface, real-time support, and enterprise-grade functionality—SendX is a complete, all-in-one solution that takes the guesswork out of email marketing. So, if you’re ready to ditch bloated platforms and actually convert your subscribers into paying customers—SendX might just be the best investment you make this year.