Best Email Marketing Software to Sell like a Pro: Smartrmail Review 2021

An eCommerce store’s success largely depends upon communication, and in this Smartrmail review, we will discuss one of the best email marketing software to make the entire process a breeze. Running an eCommerce store requires you to wear many hats, but if you do it right, then it could turn out to be a highly profitable venture. 

The right choice of resources is the key to running a successful eCommerce store. For large eCommerce businesses, this may mean handpicking a team of sales professionals and digital marketers. However, it doesn’t work out that way for smaller eCommerce stores that run on Shopify or Neto. As the Owner of a small eCommerce store, you need to invest in the best Shopify email marketing app, and we’ll help you do just that. 

We know how difficult it is to be a Merchant — you need to do the product research, communicate with Suppliers, track shipments, plan pricing strategies, and also market your eCommerce store. All of this leaves you with very little time to communicate with your customers, which is the key to success. So, while you are managing so many tasks, wouldn’t it be nice to automate communication with your potential customers and make them feel valued? In this Smartmail review, we will tell you how you can accelerate your sales through cost-effective email marketing. 

 

 

Why Invest In The Best Email Marketing Software? 

 

Before we move forward with this Smartrmail review 2021, we’d like to talk about why you should purchase email marketing software. According to experts, the kind of communication that you exchange with your leads or potential customers plays a critical role in being able to convert those leads into customers. Studies indicate that sending personalized communication can increase the possibility of converting your leads into customers by over nine times. 

Now, wouldn’t it be nice to have someone emailing your customers with their first names in the email? Well, that “someone” is Smartrmail, one of the best email marketing software that helps automate complex digital marketing tasks. It minimizes the efforts that go into launching and managing the various email marketing campaigns. As a result, you save up on time and money, which you may otherwise spend on hiring professionals to do this for you. With this powerful email marketing solution, you can crush it, regardless of how big or small your eCommerce store is. Let us now discuss some of the most striking features of this email marketing software. 

Smart Integrations 

At present, Smartrmail is one of the most popular Shopify email marketing apps, but it also supports other eCommerce platforms. So, Smartrmail supports Shopify, Neto, BigCommerce, and WooCommerce — the four major e-commerce platforms, and if you use any of them, integrating Smartrmail into it should be a breeze. However, if your Merchant store is your side hustle and you need to focus on your full-time job, then you can outsource the integration, migration, and set up Smartrmail for a small monthly fee. However, with the clear instructions that you receive from Smartrmail, doing it all by yourself isn’t the least bit complicated. 

Compose Emails easily 

Are you caught up with managing Suppliers, responding to customer queries, running lead generation campaigns, and everything else that goes into running an e-commerce store? Well, then you may not have the time required to compose emails recommending your slow-moving products to potential customers. Unless you give your slow-moving stocks a push, it could increase your storage and warehousing costs. 

Over time, slow-moving inventories can lower your return on investment and increase your overheads considerably. So, if you run an eCommerce store and wish to send emails with product images, prices, and other product-specific information, then Smartrmail can simplify it for you. As soon as you sign-up for this email marketing tool, Smartrmail automatically generates a spectacular email template for your brand. In this template, you can easily add your product listings and start shooting emails within minutes. 

At present, most people use their mobile devices to access emails and to shop online. That’s because most of your customers would be shopping while commuting to work or in their spare time. So, we make it a point to recommend tools that offer responsive design. Since all Smartrmail email templates are responsive, you need not worry about how it appears on your customer’s device. You simply need to select the desired template and add your products. There’s no need to copy-paste product images or optimize the image quality for faster loading. So, in a matter of minutes, you can compose a high-quality email that has all the necessary product specifications. But wait a minute! What about those who visit your website but do not make a purchase? Hang on, and we’ll tell you how to convert them. 

Abandoned cart emails made easy. 

Bringing traffic to your eCommerce store isn’t easy! You need to invest in PPC campaigns, Social Media Campaigns, SEO, etc. So, while you are putting in so much money and effort into capturing leads, you simply cannot let them abandon the cart and leave. You need to do all that you can to retain potential customers and convert them. So, if you have a potential customer visiting your online store but leaving without making a purchase, you must start devising strategies to have them back. 

You can do this by sending in useful communication such as limited-period discounts or limited-stock reminders to have them back. Smartrmail makes it extremely easy to bring back customers and to recover lost sales by sending fully automated abandoned cart emails. You can effortlessly adjust the timing between the emails to amplify its effect on the recipient. By maximizing your conversion rate, you can cut back on the unit-wise advertising costs and maximize your profits. 

Advanced Email Segmentation 

Have you been segmenting your emails based on how many subscribers opened it or based on clicks? If the answer is yes, then it’s time to move beyond that and create segments based on individual user behavior and the purchase pattern of your customers. When it comes to email segmentation, Smartrmail is the best Shopify email marketing app on which you can rely. 

Recommend Products 

Product recommendation emails can do wonders when it comes to increasing your sales. Often, when you search for a product on a large eCommerce marketplace but do not purchase it, you receive product recommendation emails. These are products that may be listed by other sellers but may offer more competitive pricing. That sort of a strategy works well for large eCommerce platforms because no matter which Merchant cracks the sale, the e-commerce platform earns its share of the commission. 

However, when you run a smaller eCommerce store, you would have to take a slightly different approach. We say this because most smaller eCommerce stores sell products in one category only — Gardening, Apparel, Electronics, or something else. So, the best way to get started as a small eCommerce store owner is by creating product feeds. 

Smartrmail lets you insert product recommendations straight from your product feed, which means you can filter and recommend products based on popularity, recent arrivals, or slow-movement. It allows you to identify and plan discounts on slow-moving goods, which helps you save up on storage and warehousing costs. So, when we say that Smartrmail is the best email marketing software, we assume that for more reasons than you can count. 

How to set up Product Recommendation emails 

Before you begin setting up your product recommendation campaign, you need to complete the initial integration of your Shopify store with Smartrmail. Next, you need to set the email templates according to your campaign’s goal. If you use Shopify, you can easily recommend products by logging into your dashboard and navigating to the ‘Marketing’ option and clicking on the ‘create a campaign’ option. 

Once you have added an ‘Activity’ by choosing SmartrMail Product Recommendation Emails, you then gain access to a screen that allows you to set up the email campaign. You can then set it up and send it to all subscribers, unengaged subscribers, or subscribers from trade show sign-ups. At the end of it, you can then choose the day, time, and frequency at which you wish to send the product recommendation emails to your subscribers. 

Smartrmail Pricing 

Despite being one of the best email marketing software, Smartrmail is a cost-effective solution for merchants struggling to manage their email campaigns. If your mailing list is minimal and has less than 1,000 subscribers, then you can use this tool for free and send up to 5,000 emails. Let us now take a quick look into the three Smartrmail pricing plans and what each plan includes. 

Free Plan 

• Ideal for small e-store owners
• Free up to 1000 Subscribers
• Send up to 5,000 emails
• Excellent Email Support
• All the Standard Features 

Basic Plan 

• Priced at $29 per month
• Allows a maximum of 12 emails per Subscriber
• Lets you set up a maximum of 10 Automations
• Offers Live Chat Support
• Offers a Free Trial 

Advanced Plan 

• Priced at $99 per month
• Allows you to send unlimited emails
• Allows unlimited automation
• Supports A/B testing
• Subscriber qualifies for Priority Support 

Automated Set up Packages and Pricing 

At the beginning of this Smartrmail review, we promised to offer something for those running eCommerce stores of all sizes. We said that because apart from being one of the best email marketing software and one of the most sought-after Shopify email marketing apps, SmartMail also offers tech support services through its expert team. 

As website owners and eCommerce store owners are always short on time, Smartrmail offers to handle complex tasks for a small fee. These services come in three packages — Platform Migration, Assisted Automation Setup, and Managed Services. These packages are ideal for mid-sized or large e-commerce stores that wish to redesign their workflow. 

Platform Migration 

• Costs a one-time fee of $249
• Includes Migration of Email lists, Forms, and Templates
• Platform-specific training 

Assisted Automation Setup 

• Starts at $349 per month
• Dedicated Expert to set up the following:
• Welcome Emails for your customers
• Thank You emails for your visitors
• Strategic Win-Back emails
• Clever cross-sell emails
• Emails to recommend products to customers 

Managed Services 

• Starts at $999 per month
• Includes Platform Migration
• Complete Automation Setup
• Setting up of Email Newsletters to Subscribers
• Monthly Reports 

Conclusion 

As we wrap up this Smartrmail review, we would like to emphasize on the importance of using this email marketing software. With Smartrmail, you can quickly compose and send highly personalized emails to your customers and potential customers. It helps lower your costs, win back lost customers, recommend the right products, and communicate more effectively with your leads. All of that makes it the best email marketing software for Solopreneurs, Digital Marketers, and anyone who wishes to make their online store more profitable.